We know how. We book appointments so your sales team can focus on selling.

VSA Prospecting is a best-in-class lead generation firm. For 20 years, we’ve opened doors in the K-12 space, allowing you to leverage our insights, experience and expertise into a full-scale expansion of your entire top-of-funnel operation. We understand the complexities of educational institutions–and how buying power changes from state to state. We can help you.

From universities to preschools, we know how to set appointments in both public and private education. Whether you’re reaching out to the Boards of Cooperative Education Services, School Districts, Principals, coaches, or teachers, we specialize in designing customized programs that can rise to meet any challenge you’re facing in-house.

We don’t just assist your inside sales team — we become your inside sales team.

Educational system

With their constantly busy schedules, educators can be difficult to get in touch with—but our results speak for themselves.

VSA has proven success, driving towards ROI-positive programs.

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  • Built deep, long-term partnerships with a core of leading education companies and helped dozens of others enter the education market.
  • Support “Go-To-Market” strategies for over 25 funded start-ups.
  • Held more than 100,000 phone conversations.
  • Secured 10,000+ sales appointments.
  • Qualified over 15,000 leads.
  • Provided market intelligence that saved more than $1 million.
  • Helped close $3+ million in new business.

The VSA difference is clear,
just ask any of our clients!


"Our company is working collaboratively with VSA to set on-site appointments for our field sales reps at K-12 schools in specific geographic areas. We are seeing a 50% conversion rate already this year. VSA is a great partner for us as we enter the US market."

- International Education Company

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Drawing from nearly two decades of experience, VSA has developed a proprietary method for designing ongoing inside sales partnerships in the education market that never stop being ROI-positive. We’ve won numerous awards and accolades along the way.

If you’re searching for an experienced, collaborative partner to shore up the top of your sales funnel, there’s simply no substitute for VSA.

Inc. 5000
Philadelphia 100 Award
Soaring 76
Philadelphia BPtW