Independence Starts at Home
In 2020’s topsy-turvy world, celebrating Independence Day hopefully brought to mind something that many of us have become accustomed to: the freedom of working from home. For some, this has been a silver lining to the COVID pandemic.
But with that freedom, of course, comes responsibility. Lead generation in particular is an industry that thrives on routine. The act of calling through long lists of prospects can seem either rhythmic and second-nature or dull and repetitive—sometimes, even both simultaneously. In either case, it’s usually easier to stay motivated when surrounded by a team.
That’s why we urge you to consider the freedom of remote work as more than just the freedom to sleep a little later, dress a little more casually, or occasionally work from the comfort of your sofa. Beyond these creature comforts, it’s an opportunity to experiment with new systems, form new work habits, and devise new strategies for both personal and professional development.
For example, you might start by making sure to establish a routine every morning. This doesn’t have to be complicated—it could be as basic as making sure to get out of bed at least half an hour before you start your workday in order to eat breakfast. With those few extra minutes (and that extra burst of energy), you can think through the day’s agenda, formulate a work plan, and get yourself organized.
For VSA’s Business Development Representatives, such planning can be particularly crucial. Since each of our BDRs work on several different programs instead of making all of their calls on behalf of the same client, it’s important to keep track of how one’s time is apportioned so as to consistently conduct high-quality conversations across each program. Some BDRs prefer to work on their more straightforward programs early in the day as a way of getting warmed up, while others prefer to start with more complex programs that thrust them immediately into a challenge. Whatever the case, working from home gives them the freedom to test, develop, and execute whatever strategy suits them best.
And ultimately, the result of taking responsibility is rewarding. Developing the right work system doesn’t just help you to focus, it also enables you to become more productive and efficient—which often translates to more time and energy for hobbies, family, and your personal life as well. Even when it doesn’t directly affect your productivity, being disorganized can feel stressful and sap away the energy you have both during and after the workday. If this is the case for you, now could be the perfect moment to make a change!
As the COVID-19 pandemic has shown, freedom doesn’t mean a lack of hardship. In a year when many are unable to go to the shore or barbecue with their friends and families, it’s especially important to focus on the small, strategic, and self-reliant actions we can take to make the most of our independence.
What better place to start than from home?
