Lead Generation

When your sales team is too valuable to spend time making cold calls to every name on a list, VSA can be your source of qualified leads. We’ll do the telemarketing for you. We call through lists, identify decision makers who want to learn more about your products/services and forward these leads to your experienced sales team for follow-up.

It’s the perfect combination. Your sales team focuses on targets that have expressed interest so you can close sales. VSA performs the time-consuming, value-added legwork to find these targets.

Here’s more about how we help you with telemarketing lead generation:

  • Work with lists you provide us, or lists we help you purchase from list vendors
  • Create an ongoing program that allows VSA callers to reach decision makers or key influencers
  • Engage in conversation with decision makers to assess a level of interest – whether now or in the future
  • Forward interested leads to your sales team, with relevant information, thus becoming an ongoing source of new qualified leads
  • Produce reports to measure a cost per qualified lead
  • Allow you to download your calling file with our notes, 24/7 from a secure portal

We generate an ongoing source of fresh leads and allow you to focus on selling and closing. Your sales people avoid becoming dragged down by the time-consuming, repetitive task of cold calling. That’s our job, and it’s what we excel at every day.